Every brief starts with a question – how can we make a real impact?
At Catalyst Africa, we don’t just run campaigns. We build stories that move people, grow brands, and deliver measurable business results.
From channel enablement to lead generation, digital storytelling to live experiences – each project reflects our belief that great marketing is about connecting insight to execution.
Explore Our Work
Click on any project title to view the full case study and discover the strategy, execution, and results behind each success story.
Objective: Strengthen partner engagement through an immersive brand experience
A production-led awards experience designed to unify and inspire the HP partner ecosystem
HP South Africa needed an awards platform that moved beyond recognition into experience.
Catalyst designed a narrative-led, high-production event that brought the HP journey to life while strengthening partner alignment and loyalty.
The result was a fully immersive “One HP” experience that reinforced brand positioning and deepened partner relationships.
Impact: 200 attendees | Elevated partner engagement | Strengthened brand alignment
Objective: Strengthen partner relationships through a premium awards experience
An ocean-inspired event designed to deepen connection and reinforce shared momentum
HPE needed an awards platform that created real connection, not just recognition.
Catalyst designed a theme-led, immersive experience set in a coastal environment, shifting the focus from formal awards to meaningful partner engagement.
The result was a premium event that strengthened relationships and reinforced long-term channel alignment.
Impact: 150 attendees | Stronger partner connection | Elevated brand experience
Objective: Drive reseller performance through a high-value incentive programme
A six-month sales campaign culminating in a premium Formula 1 experience
HP needed to increase PC and Print sell-out while keeping reseller momentum high over time.
Catalyst developed a themed incentive campaign tied to a premium reward, combining performance tracking with a once-in-a-lifetime brand experience.
The result was measurable sales growth and stronger reseller loyalty.
Impact: 6-month campaign | 40 top performers rewarded | Measurable sales growth
Epson “Strike It Rich”
Increase reseller engagement through a scalable, always-on incentive programme
Subheading: A WhatsApp-driven loyalty engine designed to simplify participation and drive sustained sell-through
Epson needed to replace complex, manual incentives with a model that resellers would actually use.
Catalyst built a mobile-first programme powered by WhatsApp, combining simplicity, real-time rewards, and scalable engagement.
The result was a shift from once-off incentives to a consistent, behaviour-driven sales engine.
Impact: 140 active resellers | Multi-market rollout | Sustained sell-through growth
Strengthening business relationships through event marketing
Showcasing HP’s commitment to sustainability and inspire a generation.
Exceptional technology meets an exceptional touch
HP bolsters reseller relationships with loyalty programme
Bringing the boldness and colour of art to life
Achieving a competitive edge with the HP OMEN
Empowering Communities Through Digital Inclusion
B2B digital marketing in niche markets
Handling daily computing challenges with ease.