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Our work and success stories

OUR WORK

Where strategy meets action and experience.

Every brief starts with a question – how can we make a real impact?
At Catalyst Africa, we don’t just run campaigns. We build stories that move people, grow brands, and deliver measurable business results.

From channel enablement to lead generation, digital storytelling to live experiences – each project reflects our belief that great marketing is about connecting insight to execution.

Explore Our Work

Click on any project title to view the full case study and discover the strategy, execution, and results behind each success story.

HP Partner Awards 2025 - One HP

Objective: Strengthen partner engagement through an immersive brand experience

A production-led awards experience designed to unify and inspire the HP partner ecosystem

HP South Africa needed an awards platform that moved beyond recognition into experience.

Catalyst designed a narrative-led, high-production event that brought the HP journey to life while strengthening partner alignment and loyalty.

The result was a fully immersive “One HP” experience that reinforced brand positioning and deepened partner relationships.

Impact: 200 attendees | Elevated partner engagement | Strengthened brand alignment

Hewlett Packard Enterprise Partner Awards 2025 - Tides of Innovation

Objective: Strengthen partner relationships through a premium awards experience

An ocean-inspired event designed to deepen connection and reinforce shared momentum

HPE needed an awards platform that created real connection, not just recognition.

Catalyst designed a theme-led, immersive experience set in a coastal environment, shifting the focus from formal awards to meaningful partner engagement.

The result was a premium event that strengthened relationships and reinforced long-term channel alignment.

Impact: 150 attendees | Stronger partner connection | Elevated brand experience

HP “Shift into High Gear” Sales Incentive

Objective: Drive reseller performance through a high-value incentive programme

A six-month sales campaign culminating in a premium Formula 1 experience

HP needed to increase PC and Print sell-out while keeping reseller momentum high over time.

Catalyst developed a themed incentive campaign tied to a premium reward, combining performance tracking with a once-in-a-lifetime brand experience.

The result was measurable sales growth and stronger reseller loyalty.

Impact: 6-month campaign | 40 top performers rewarded | Measurable sales growth

HP “Shift into High Gear” Sales Incentive

Epson “Strike It Rich”

Increase reseller engagement through a scalable, always-on incentive programme

Subheading: A WhatsApp-driven loyalty engine designed to simplify participation and drive sustained sell-through

Epson needed to replace complex, manual incentives with a model that resellers would actually use.

Catalyst built a mobile-first programme powered by WhatsApp, combining simplicity, real-time rewards, and scalable engagement.

The result was a shift from once-off incentives to a consistent, behaviour-driven sales engine.

Impact: 140 active resellers | Multi-market rollout | Sustained sell-through growth

For our B2B clients, we translate complex partner ecosystems into clear, measurable marketing that drives sell-through.